Bell Financial Group Ltd

Bell Financial Group Limited is an Australia-based company that is engaged in the financial services business. The Company provides full-service online broking, capital markets and financial advisory services to private, institutional and corporate clients. Its business includes Bell Potter Securities, Bell FX, Bell Potter Capital, Bell Direct, Desktop Broker, Bell Potter Online, Bell Direct Advantage and Tandem Securities. The Company operates through three segments: technology and platforms, products and services, and broking. The Technology and Platforms segment includes proprietary technology and platforms, including online broking; the Products & Services segment includes margin lending, cash, portfolio administration and superannuation solutions products and services; and the Broking segment includes traditional retail client broking, such as retail client focus and traditional wholesale client broking, such as institutional and wholesale client focus.